Founded in 2005, Associated Technical Sales has been true to its stated objective: to provide excellent technical representation in the RF/Microwave, mmWave, and LightWave markets in Southern California.

ATS is a highly motivated team of high tech sales professionals with vast experience in all aspects of technical sales and marketing.

Tom Ritacco:
Covering the San Diego territory, Tom has over 32 years of technical selling in the Southwest. Tom’s career spans the full breadth of technical selling: distribution, direct, and manufacturers’ representative. Tom’s dedication to servicing customer’s needs, a solid technical background and strong interpersonal skills allowed Tom to flourish in every situation he has encountered.

Tom holds a Bachelor’s Degree in Civil Engineering.

Manny Olmedo:
Covering the Los Angeles and Orange County territory, Manny continues to combine his design experience and sales skills to further his successful sales career of over 28 years. Manny’s technical sales career has involved both outside and inside sales: manufacturer’s representative, product marketing manager, direct sales, and distribution selling. All in the RF/Microwave/ Lightwave markets.

Manny has a Bachelor’s degree in Electrical Engineering and a Master’s degree in Business Administration.

Clark Hickerson:
Clark covers the Northern Los Angeles, Ventura, and Santa Barbara county territories including the Pasadena/La Canada area. Clark’s career combines in-depth expert skills in technical sales, technical engineering management, program management, and operations management always focused on the RF/Microwave markets.

Clark has a Bachelor’s Degree in Economics with a minor in Electrical Engineering, and a Master’s in Business Administration.

Melinda Olmedo:
Melinda uses her financial management skills as Chief Financial Officer and inside sales administrator.

Melinda has Bachelor’s and Master’s degree in Business Administration.

San Diego County, Imperial County

Tom Ritacco

Mobile: (858) 882-7405
7668 El Camino Real, Ste 104-266,
Carlsbad, CA 92009
Los Angeles, Orange County, San Gabriel Valley

Manny Olmedo

Mobile: (714) 474-6514
13681 Newport Avenue
Suite 8, #315
Tustin, CA 92780-7815
Pasadena, Ventura, Santa Barbara, San Fernando Valley, Antelope Valley

Clark Hickerson

Mobile: (805) 794-0215
1772 Avenida de Los Arboles
Suite J, #375
Thousand Oaks, CA 91362-1373

Melinda Olmedo

Mobile: (714) 595-2125
Inside Sales Coordinator


13681 Newport Avenue
Suite 8, #315
Tustin, CA 92780

Phone (877) ATS-1REP (287-1737)
Fax (714) 242-9991